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ISTROPOLITANA PROJECT ’23

Matúš Hnát- main author

Visual identity and campaign for the international festival of theatre schools. In Bratislava, young theater artists presented themselves with their competitive productions from 9 countries. The aesthetic concept of the campaign was established by photographer Bara Podola. My work with typography is a reaction to her visuality with the aim of creating a very contemporary look that will appeal to the young generation of students and fulfill the expectations of the client who no longer wanted to continue with the relatively square visuality from traditional advertising agencies from previous editions. Client: Theatre Faculty, Academy of Performing Arts in Bratislava, 2023, Typefaces: Favorit, XMX.

NCD ročník:

Slovak Design Award 2024

NCD kategória:

Campaign

Hodnotenie:

Nominees